Trade Fair Stand Hero

The exhibition stand of the Indian motorbike manufacturer Hero at the Autoexpo 2014 in New Delhi took the shape of a race track in its ground plan. The side length of the stand was 15 m x 67 m. A ring structure floated above the exhibits, with a circumferential LED wall on the inside.

Exhibition Stand in the Shape of a Race Track

At the head of the stand was a two-storey lounge area. The ring structure and lounge area were connected by rigid steel girders to form a grid or Vierendeel girder. LED panels and other lighting elements could be attached here.