Trade Fair Stand Hero

The exhibition stand of the Indian motorbike manufacturer Hero at the Autoexpo 2014 in New Delhi took the shape of a race track in its ground plan. The side length of the stand was 15 m x 67 m. A ring structure floated above the exhibits, with a circumferential LED wall on the inside.

Exhibition Stand in the Shape of a Race Track

At the head of the stand was a two-storey lounge area. The ring structure and lounge area were connected by rigid steel girders to form a grid or Vierendeel girder. LED panels and other lighting elements could be attached here.

Schmidhuber und Partner, Munich/Germany

Planning time

Construction time
2013 − 2014

Services by Werner Sobek
Structural design (WP 1 − 4 acc. to HOAI)

Schmidhuber und Partner, Munich/Germany

Andreas Keller, Altdorf/Germany

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